|
||||||||||||||||||
الوصف الوظيفي • Will work with the marketing team (in-house and outsource), supporting teams (such as programmers), and vendors to launch campaigns on time and on budget. • Plan, organize and execute effective digital marketing and social media plans and strategies to achieve business objectives • Build, maintain and optimize the company’s online presence within each digital platform • Measure all digital marketing activities and performance, and assess them against plans and goals (using bench-marking and KPIs) • Identify trends and insights, and optimize performance and budget based on insights • Design customer acquisition strategies for the company’s’ different channels • Create, measure, and optimize digital campaigns across different channels (Snapchat, Instagram, Toktok…etc.) • Evaluate customer segments and create different customers segmentation based on our personas • Monitor competitor’s activities, gather insights and recommend strategies based on insights and numbers • Collaborate with other departments (operations, sales, etc.) to achieve the desired results • Report the performance of all digital marketing campaigns • Work with the digital marketing team and communicate with vendors to brainstorm new and innovative growth المهارات • A minimum of 3 years of experience in digital marketing team leading. • Proven working experience in digital marketing. • Experience in optimizing landing pages and user funnels. • Experience with A/B and multivariate experiments. • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends). • Experience in vendor communication. • Ability to set, track and manage team KPI. • Knowledge of the latest digital media trends. • Should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. تفاصيل الوظيفة https://www.bayt.com/ar/saudi-arabia/jobs/digital-marketing-manager-4676988/ |
||||||||||||||||||