الوصف الوظيفي
As a Digital Copywriter Specialist, you are responsible about crafting and articulating thoughts, text, pictures, videos, and infographic through content to communicate with individuals and external entities through online channels.
You are expected to work in multiple content channels such as websites, mobile apps, social networks, blog posts, and source files (XLS, DOC, ...) formats. You’ll work in a cross-functional team and with different types of stakeholders such as: product managers, digital marketing, business owners, IT, New Media, Customers Care to product high quality and engaging content.
ROLES:
• Conduct competitive research to identify opportunities and gaps for digital products or projects.
• Assist in developing content strategy aligned with short-term and long term marketing plans.
• Edit and proofread written pieces before publication.
• Coordinate with marketing and design teams to illustrate the developed content.
• Conduct keyword research and use SEO guidelines to optimize content.
• Research industry-related topics, interview stakeholders to incorporate their inputs in the developed content pieces.
• Create and publish engaging and compelling copy to describe products and online services.
• Prepare well-structured drafts using digital publishing platforms.
• Produce high-quality documentation that meets applicable standards and is appropriate for its intended audience.
• Write blog posts and marketing copy to promote our products and services.
• Identify gaps in our content and recommend new topics.
• Use content management systems to analyze website traffic and users engagement metrics.
• Work with internal teams to obtain an in-depth understanding of the product and the documentation requirements.• Create and maintain the information architecture and to assist in directing the overall UX through content.
المهارات
• BS/MS degree in Literature, Journalism, Social Science or relevant field.
• 5+ years on Content Creation, Copywriter or similar role.
• Expert knowledge in develop and editing content for both Arabic and English language.
• Proficiency in MS Office and Content Management Systems.
• Editorial mindset with an ability to predict audience preferences.
• An ability to fact-check long-form content pieces.
• Knowledge of SEO, keyword research, and web traffic metrics.
• Good organizational and time-management skills.
• Good communication and writing skills in English.• Basic technical knowledge of HTML, and web publishing.
الخلفية التعليمية
Literature, Journalism, Social Science
تفاصيل الوظيفة
منطقة الوظيفة: الرياض, المملكة العربية السعودية قطاع الشركة: تكنولوجيا المعلومات طبيعة عمل الشركة: صاحب عمل (القطاع الخاص) الدور الوظيفي: الكتابة والصحافة نوع التوظيف: دوام كامل الراتب الشهري: غير محدد عدد الوظائف الشاغرة: 1 الرقم المرجعي للوظيفة: JB3754426
المرشح المفضل
المستوى المهني: متوسط الخبرة عدد سنوات الخبرة: الحد الأدنى: 4 الحد الأقصى: 7 منطقة الإقامة: الرياض,المملكة العربية السعودية الجنس: ذكر الشهادة: بكالوريوس/ دبلوم عالي
https://www.bayt.com/ar/saudi-arabia/jobs/digital-copywriter-specialist-3754426/
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