الوصف الوظيفي
Summary Purpose
To develop, plan & execute marketing plans to meet organizational objectives. Effective management of the marketing
budget, advertising, and promotional activities of the organization.
Brand Management
Develop & implement the company’s marketing calendar and brand support requirements.
Report on return on investment and key performance metrics for all executed activities.
Develop & recommend the operational budget and corresponding plans within the scope of the annual marketing calendar.
Manage the marketing budget and ensure maximum efficiency for all delivered initiatives.
Managing and liaising with media, advertising, and PR partners to manage the business.
Determine and manage the marketing budget and deliver all elements of the marketing plan within the agreed budget.
Market Understanding
Initiate the required market research for a better understanding of customers & competitive environment.
Review and analyze research results & trends leading to recommendations to achieve the company’s objectives.
Identify market gaps and recommend solutions (products, promotions, communication platforms, etc) to fill these gaps.
Establish action plans and recommendations for identified opportunities.
Social Media
Build and maintain a solid presence in the social media world.
Communicate with potential customers and identify new market trends and business opportunities.
Execute the marketing calendar initiatives.
Monitor online competition activities.
CRM
Develop and implement an effective CRM system to improve customer value and help achieve the Company’s financial goals.
المهارات
Minimum Education
Bachelor degree from a reputable university preferably in the marketing discipline.
Minimum Experience
Over 3 years of marketing experience preferably in a retail business or FMCG.
Strong understanding of products and their margins.
Minimum Competencies
Execution at a high level.
Strong analysis skills.
Strong local market understanding.
Effective communicator across all levels.
Collaboration with others.
Project management and planning.
تفاصيل الوظيفة
منطقة الوظيفة جدة, المملكة العربية السعودية
قطاع الشركة البيع بالجملة
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني متوسط الخبرة
عدد سنوات الخبرة الحد الأدنى: 3
منطقة الإقامة المملكة العربية السعودية
الشهادة بكالوريوس/ دبلوم عالي
https://www.bayt.com/ar/saudi-arabia/jobs/brand-manager-4149424/
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