Job Description and Requirements
Job responsibilities:
Manage organizations (group companies) websites
Build, plan and implement the overall digital marketing strategy
Develop and manage digital marketing campaigns
Optimize content for the website and social networking channels
Stay up to date with the latest technology and best practices
Track, report, and analyze website analytics, and PPC campaigns
Prepare and manage a digital marketing budget
Oversee all group companies social media accounts
Track the website traffic flow and provide internal reports regularly
Identify new digital marketing trends and ensure that the brand is in front of the industry developments
Work on SEO of the website pages
Promote company’s product and services in the digital space
Conduct on-site and off-site analysis of clients in various industries
Manage and improve online content, considering SEO and Google Analytics
Forecast sales performance trends
Manage the overall digital marketing and achieve goals
Monitor competition and provide suggestions for improvement
Keep attention to the updates of Google’s Algorithm
Creating and executing SMS, and email-based marketing campaigns
Compile performances report using Google Analytics program
Contribute to the company’s blog for on-page and off-page optimization
Conduct keyword research according to the latest keyword research strategies.
Manage other office admin related activities.
Requirements:
3-6 years of experience as a Digital Marketing Executive
3-6 years of experience in developing and implementing digital marketing strategies
3-6 years of hands-on experience with SEO/SEM, Google Analytics and CRM software
Good experience in web design and changes
Good knowledge of all different digital marketing channels
Good knowledge and experience with online marketing tools and best practices
Must have strong analytical and problem-solving skills
Experience in content writing for blogs, web pages, social media, ebooks, slogans, and video script
Team player
Good time-management & communication skills
Able and willing to join immediately.
Educational Qualification: Certification in any field (Certificate should be attested by UAE embassy).