الوصف الوظيفي
Areas of Responsibility
Strategic Marketing
Support the implementation of effective and efficient fully integrated marketing campaigns for Disney+ growth strategies and plans including but not limited to writing briefs, creating and implementing promotional strategies, managing marketing assets and briefing agencies
Understand attitudes and behaviours of key audiences, where to connect with them, and with what content
Build and maintain direct relationships with media and creative agencies
Stay current on business issues, industry trends, and technology advances
Reporting and Analysis
Evaluate relevant insights, platform data and competitive environment, applying insights to gain competitive advantage
Effective and efficient budget management including raising Purchase orders & ensuring all payments to external vendors are managed appropriately
Media Marketing
Day to day management of our media activities & media plans, working with campaign leads to identify and implement opportunities to amplify brand campaigns
Facilitate approvals of marketing collateral with UK and US counterparts
Creation or Post Campaign Analyses and sharing successes/key learnings with the wider team
Agencies and External Creative Houses
Liaising with both media and creative agencies, ensuring briefs are clear and campaigns align with Disney+ brand strategies and KPI’s
Working closely with the creative team to ensure management and delivery of all creative in a timely manner
Liaising with approved vendors for the creation of relevant and memorable merchandise to promote Disney+ throughout the year
المهارات
Arabic speaking
Experience and Professional Qualifications Required
Minimum 3 years Marketing experience
Proven experience within marketing media channels ideally in the MENA region working across high profile multi-media campaigns
Ability to plan, organise, manage and analyse campaigns
Experience writing briefs, managing media and creative agencies and budgets
Detailed knowledge of the market & media landscape in MENA as well as the digital media industry
Has managed relationships with advertising, PR, creative and media buying agencies
Skills Required
Bilingual, fluent in written and spoken English and Arabic
Good strategic Marketing capabilities
Highly organised with excellent ability to manage own and others time
Strong multi-tasker: managing multiple projects and campaigns at the same time
Strong team player – positive and proactive
Ability to work in a fast paced, high pressured environment
Excellent computer and Microsoft Office skills (Excel, Word, PowerPoint).
High levels of attention to detail
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة وكالات التوظيف
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
https://www.bayt.com/ar/uae/jobs/brand-marketing-coordinator-4516992/
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