Brand Manager

الوصف الوظيفي

Job Description:

· Analyze brand positioning and consumer insights

· Shape and communicate our vision and mission

· Translate brand elements into plans and go-to-market strategies

· Manage a team of marketing people working on brand initiatives

· Lead creative development to motivate the target audience to “take action”

· Establish performance specifications, cost and price parameters, market applications and sales estimates

· Measure and report performance of all marketing campaigns, and assess ROI and KPIs

· Monitor market trends, research consumer markets and competitors’ activities

· Oversee new and ongoing marketing and advertising activities

· Monitor product distribution and consumer reactions

· Devise innovative growth strategies

· Align the company around the brand’s direction, choices, and tactics

المهارات
Requirements:

· Proven working experience as Brand Manager or Associate Brand Manager

· Proven ability to develop brand and marketing strategies and communicate recommendations to executives

· Experience in identifying target audiences and devising effective campaigns

· Excellent understanding of the full marketing mix

· Strong analytical skills partnered with a creative mind

· Data-driven thinking and an affinity for numbers

· Outstanding communication skills

· Up to date with latest trends and marketing best practices

· Degree in marketing or a related field

تفاصيل الوظيفة
منطقة الوظيفة العليا, الرياض , المملكة العربية السعودية
قطاع الشركة التوزيع والخدمات اللوجستية وسلسلة التوريد
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 5 الحد الأقصى: 15
الشهادة بكالوريوس/ دبلوم عالي

https://www.bayt.com/ar/saudi-arabia/jobs/brand-manager-4542962/