ROLE SUMMARY
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Purpose to improve the positive impact of our medicines and vaccines on patients and society and create better customer experience
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Focused on providing educational & scientific content to support HCPs & drive deeper engagement on educational & scientific content
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Streamline customer interface by acting as single POC for proactive & seamless (compliant) connection to Pfizer SMEs and resources
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Responsible for onboarding customers to operating model platforms (e.g., Digital Engagement Portal)
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Support attainment of improved patient outcomes through physician and patient education and services enabled by deep scientific expertise
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Improve service provided along with design expertise
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Actively engage in creating awareness and shaping patient access initiatives (Commercial only) and help accelerate patient access through awareness and education addressing external bureaucracy
ROLE RESPONSIBILITIES
HSP/TA responsibilities may include one of the below subjects:
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Therapeutic Area: HSP/TA Liaison will focus on providing educational & scientific content to support HCPs to improve the impact of our medicines on patients and society while also creating a better customer experience
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Key Focus Areas:
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Proactive to KOLs and reactive to both KOLs and specialists
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Drive deeper engagement on educational & scientific content
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Knowledge of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
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Better physician knowledge of our data in the context of improving patient impact and experience
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Onboarding of HCP on Digital Engagement Portal
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Partnership: HSP/Partnership will be responsible for partnering with HCPs & KOLs / organizations multidisciplinary teams design and implement digital solutions and to ensure best experience of Pfizer products
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Own customer coverage plan for identified business area and ensure adequate coverage while also preventing overlap with other commercial function areas
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Key Focus Areas:
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Partnership with multidisciplinary stakeholders internal and external (account executives/ BT/ admins/nursing/ clinical ph./policy makers/etc.) to enhance the impact of our medicines of Pfizer products.
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Onboarding of Customers on Digital Engagement Portal
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LOE Brands: HSP/LOE partner with marketing team to provide content and dissemination of information to relevant HCPs Key Performance Indicators:
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Developing/selecting appropriate content
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Utilizing digital platforms to maximize the HCP reach
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Project: HSP/Project will be responsible for managing projects (Adult Immunization / Smoking Cessation) end to end
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Key Focus Areas:
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Management of defined projects and achievement of project objectives within set timeframe o Ensure effective Project impact for defined customer
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Stakeholder engagement and impact
QUALIFICATIONS/EXPERIENCE/COMPETENCIES
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Bachelor s degree in pharmacy or medicine
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3 years Experience in providing educational scientific contents to HCP
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Track record of partnering with HCP on initiatives that positively impact patient s treatment outcomes
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High level knowledge and experience in chosen Therapeutic area
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Knowledge of healthcare environment - Structures/ Functionality/ Processes
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Demonstrated Customer and business acumen and strategic thinking abilities
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Digital Learning Agility
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Excellence in planning and preparation for customer interaction, using most relevant resources to maximize outcome
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Demonstrated ability to engage with customers throughout excellent communication and interpersonal skills
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Demonstrated leadership skills, business analytical skills, influencing and Interpersonal communication ability
#LI-PFE
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
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