الوصف الوظيفي
Brief
Arabian Tires Est, one of the largest tire and automotive battery importers in Saudi Arabia, aims to build a marketing department in order to help promote its products in Saudi Arabia, building brand awareness and leading to higher sales and brand positioning.
Job Summary
The marketing manager takes full responsibility for the marketing department of Arabian Tires, build promotional campaigns, brand awareness campaigns and events, loyalty programs, B2B promotions, in order to ultimately increase sales, brand positioning, and brand loyalty.
Role
The brand marketing manager should be experienced with traditional marketing techniques in Saudi Arabia, as well as able to create new disruptive ideas. Traditional marketing experience is key, inclusive of experience in B2B marketing, promotional campaigns, signboards, billboards, giveaways, loyalty programs, and events. Digital marketing experience is important, but not the focus.
Responsibilities
Build marketing campaigns from scratch for the brands represented by Arabian Tires
Run local campaigns, both traditional and digital, classical and disruptive, in both Arabic and English for B2B and B2C channels
Communicate and understand our customers, who are both tire wholesalers, tire retailers, and final customers
Manage creation of signboards, billboards, in-store marketing items, giveaways, etc
Create market reports for management
Market research
Attend and/or participate at events, conventions, conferences, and trade shows across Saudi Arabia
Hold regular internal meetings with the different teams for collaborations
Coordinate with suppliers on their goals and strategies
Coordinate with internal designers and social media specialist for campaigns
Plan and manage budgets
المهارات
Skills and Qualifications
Modern marketing thinking
Good eye for design
Understand local culture well
Awareness of local events, influencers, trends
Awareness of legal and permit framework for marketing campaigns
Understanding of ATL/BTL marketing
Copy-write
Traditional and some digital marketing skills
Excellent reporting ability
Arabic and English
5 years experience
تفاصيل الوظيفة
منطقة الوظيفة جدة, المملكة العربية السعودية
قطاع الشركة وكلاء السيارات; صيانة السيارات وقطع الغيار وخدمات الدعم; صناعة السيارات
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري $3,000 - $4,000
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 5
منطقة الإقامة الدمام, المملكة العربية السعودية ; الرياض, المملكة العربية السعودية ; جدة, المملكة العربية السعودية
الشهادة بكالوريوس/ دبلوم عالي
https://www.bayt.com/ar/saudi-arabia/jobs/marketing-manager-4311991/