Trade Marketing Specialist

الوصف الوظيفي
· Execute trade promotional plan in designated channels with crucial customers.

· Look after all trade promotion (placing promotions based on marketing calendar).

· Market visits- monitoring competitor activities, pricing strategy, current promotions and stock level across point of sale.

· Monitoring stock movement to store, suggesting promotions or trade deals on slow moving or near expiry products or promotions.

· Category management working with each brand manager (planogram, promotion, merchandizing, communication) for key accounts or special projects.

· Executing BTL activities (new product launch and listing, sampling, consumer promotions),

· Forecasting for various trade deals, consumer offers and passing it to the demand planning team as per the agreed cycle planning calendar.

· Follow up with sales/product manager in order to achieve estimated sales on trade deals.

· Market spend optimization and helping dealers/distributors/ showroom to sell out the stock through various ATL/BTL activities and the season cycle.

· Attend customer complaints and following up with the concern on solutions.

· Responsible for daily performance report that correlate’s the production performance with sales performance (assuring right product at right time).

· Track down the sell-out data and analyze each product on weekly basis each POS/ store. Preparing sales tracker for the same.

· Conduct market research such as customer questionnaires and focus groups.

· Monitor competitor activity, evaluating visibility & market coverage of the products through regular market visits.

· Contribute & execute marketing plans & projects.

Collect and disseminate Best Practice for profitable trade marketing activities

المهارات
Bachelor’s Degree in Marketing or Business Administration
Certificate in trade marketing will be a plus
5+ years of experience in the FMCG industry
تفاصيل الوظيفة
منطقة الوظيفة الدوحة, قطر
قطاع الشركة إدارة الممتلكات والمرافق
طبيعة عمل الشركة شركة توظيف
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني متوسط الخبرة
عدد سنوات الخبرة الحد الأدنى: 5
منطقة الإقامة قطر
الشهادة بكالوريوس/ دبلوم عالي

https://www.bayt.com/ar/qatar/jobs/trade-marketing-specialist-4184383/