Marketing Manager

الوصف الوظيفي
• Conduct research that includes product mix, competitive analysis, pricing, and market trends to assess actual and potential market opportunities or increase market share.
• Design, develop, and implement integrated marketing, communications, sales and promotion strategies to targeted groups, including potential customers.
• Develop training programs that help align the company’s marketing goals with the rest of the team.
• Develop incentive programs to better deliver the company’s marketing goals.
• Recommend aligned merchandising, advertising, promotional and event strategies to optimize consumer loyalty.
• Ability to use market, competitive and consumer research and intelligence to support analysis and planning of appropriate consumer-based marketing strategies.
• Evaluate marketing and promotion activities on an on-going basis and provide feedback to the management for performance review.
• Prepare annual marketing and communications/PR plans and budget (targeted media, events sponsorship, direct mail campaigns and other below-the line activities) for efficient management and implementation.
• Develop pricing and promotion strategies with the goal of maximizing the company’s profits or market share as well as ensuring customers satisfaction.
• Plan and conduct PR campaigns (preparation of PR kits, organizing press conferences and media contact) designed to create and enhance a favorable public image for the company.
• Responsible for the delivery and monitoring of the agreed marketing and promotion strategy.
• Assist in the development of the company’s social media campaigns.
• Assist in the development of a loyalty program to help retain and increase repeat customer business.
• Prepare monthly, quarterly, and annual marketing performance reports to the management.
• Effectively communicate and implement the company’s vision, mission, strategy, values and culture.
المهارات
•Excellent communication skills.
•Problem-solving and negotiation skills.
•Attention to details.
•Good knowledge of the fashion retail industry.
• Must have knowledge in sales and marketing.
• Resides in Kuwait and preferably holding a local driving license.
• Bachelor degree in Marketing.
تفاصيل الوظيفة
منطقة الوظيفة حولي, الكويت
قطاع الشركة البيع بالجملة
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 5
منطقة الإقامة الكويت
الشهادة بكالوريوس/ دبلوم عالي

*** تقدم على الرابط التالي : Apply on the following link ***
https://www.bayt.com/ar/kuwait/jobs/marketing-manager-4005112/