الوصف الوظيفي
To plan, develop and direct the marketing efforts for a particular brand or product. Must be responsible for coordinating activities of specialists in production, sales, advertising, promotion, research and development and marketing research.
Detailed Duties & Responsibilities:
• Should be able to conduct market survey for periodical changes in perfumes, cosmetics and toiletries industry by collecting in-depth information of international market, analyzing the data and submitting report to the management
• Develop a long range and competitive strategy for the product.
• Should provide marketing support, innovative promotional and marketing strategies, awareness on current market / media trends and competitor’s marketing activities
• Prepare an annual marketing plan & sales forecast
• Constant research of products from different competitive companies and updating sales department about our products
• Develop a cost-effective marketing mix for the product category.
• Assist Art department to develop new designs for packaging components.
• Should be able to develop new products based on market needs / market feedback, pricing, market study etc
• Co-ordinate with Suppliers and conduct consumer need analysis & PLC (product life cycle) analysis
• Develop and execute the Marketing & promotional Strategies and Brand P & L.
• The planning and execution of marketing plans for specific brands/products.
• Responsible for sales forecasts, budgets and inventory requirements
• Tracks competitive information, market trends, sales, consumer needs and brand/product performance
• Coordinates the development of advertising, market research, pricing and distribution policies to achieve brand/product goals and targets
• Develop and execute brand plans
المهارات
•Proven working experience as brand manager or associate brand manager
•Drive for results and leaderships skills
•Excellent understanding of the full marketing mix
•Highly creative with ability to think out of box
•Experience in identifying target audiences and devising campaigns that engage, inform and motivate
•Proven ability to develop brand and marketing strategies and effectively communicate recommendations to executive management
•Strong analytical skills and data-driven thinking
•Advanced communication and interpersonal skills
•Up-to-date with latest trends and marketing best practices
•Comfortable working with numbers, metrics and spreadsheets
•Excellent command of the English language
•BS/MS degree in marketing or a related field
تفاصيل الوظيفة
منطقة الوظيفة الشارقة, الإمارات العربية المتحدة
قطاع الشركة توزيع السلع الإستهلاكية; خدمات العناية الشخصية
طبيعة عمل الشركة شركة توظيف
الدور الوظيفي التصنيع
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
الرقم المرجعي للوظيفة JB3816666
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 5 الحد الأقصى: 18
الشهادة ماجستير
https://www.bayt.com/ar/uae/jobs/brand-manager-3816666/