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الوصف الوظيفي • Define and specify ongoing and ad hoc development projects to meet commercial objectives • Project manage the development process, coordinating third parties (developers and platforms) in the delivery of projects • Undertake product testing and quality assurance on projects Web operations • Maintain and improve system status reporting ensuring as little downtime as possible • Be responsible for CRO strategy, suggesting, implementing, and evaluating tests • Support the marketing manager in maintaining and updating the websites Email marketing • Ensure that the right segments get the right email campaigns at the right time • Contribute ideas for creative campaigns • Increase automation of campaign sends • Optimize campaigns, including A/B testing • Analyze results and report on campaigns Data management, analysis, and reporting • Use Google Analytics to monitor web traffic, including unique events, referrals, site landing and exit pages, e-commerce, and goal completions • Ensure that daily/weekly sales and marketing reports are completed and distributed, automating as much as possible • Accurately manipulate, interrogate and segment customer data across multiple systems Online shop • Manage the relationship with our fulfillment house • Ensure appropriate levels of stock • Manage pricing and marketing to achieve commercial objectives • Report regularly on customer acquisition, P&L;, and other metrics as required PPC •Has very good knowledge of how its works and past practice (including AdWords and Facebook) • Analyze and report on campaigns • Recommend, test, and evaluate campaigns on new platforms/networks • Stay up to date with new PPC technology developments and opportunities Merchandise, ticketing & ICT support • Assist the Audience Services Manager in maintaining the ticketing system • Assist the Projects Manager in managing merchandise inventory and sales reporting • Assist the Projects Manager in maintaining the office and site IT systems المهارات • be able to demonstrate significant e-commerce project management experience • be highly numerate and proficient in Excel • have experience in a ticketing environment • have experience in product testing and QA • have an understanding of different web technologies and the ability to pick up new ones • have an understanding of and interest in CRO • have a high degree of accuracy with excellent attention to detail and time management skills تفاصيل الوظيفة https://www.bayt.com/ar/uae/jobs/on-line-sales-and-operation-manager-4537150/ |
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