الوصف الوظيفي
About You
You like to provide a lot of value, take complete ownership of projects, and work with smart people who are the best at what they do.
You believe passionately in all things digital and in doing things right, the first time.
You take pride in the work that you do and want to work for a company where you get to do what you do best.
You understand search engine marketing and the role it plays in driving business.
Your thought leadership, strong analytical skills, SEO knowledge and ability to create winning strategies set you apart. You enjoy implementation (as part of a team) and/or directing and developing a team to implement strategy.
About Us
We are a boutique digital marketing agency, providing expert digital marketing services to drive lead generation, increase sales, improve conversions and boost ROI.
We specialize in organic search, paid search, social media, content strategy, community management, web & app design, technical audits and analytics for a variety of industries.
About the Job
You’ll be in charge of the Digital Marketing initiatives for our clients and develop digital marketing strategies, monitor implementation of that strategy with a small team of talented specialists. This includes hands on work, overseeing the work of others and tweaking the approach in improving efficiencies. You will drive agency strategy for customer lead generation and lead digital enquiries with the team.
Job Responsibilities
Work with the team on reviewing SOW and take the lead to set digital strategy and KPIs for clients that will best help them improve their online visibility and meet goals
Support team in maintaining client relationship based on client size and SOW
Organized approach in updating Project Management tasks on schedule
Analyze strategy opportunities and recommend revised strategies, interactions or approaches
Determine digital channels to be leveraged and formulate tactics that align with current trends and client goals
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Track, measure and report on Key Performance Indicators (KPIs) and identify recommendations and opportunities for improvement
Interpret and present data through well thought presentations to Clients, as well as using the learnings to make adjustments on an ongoing basis
Provide time estimates for project deliverables to assist account service team
Assist in the management of client expectations throughout project lifecycle
Create client presentations to identify key strategic challenges, define digital needs and provide strategic solutions for new and existing business.
Mentor team members (and clients). Proactively keeps abreast of industry trends and communicates briefs to the broader team
Take ownership of the agency standards and the standards of our clients
Assist in Quality Assurance by reviewing client deliverables before they are sent out
Assess clients’ and prospects’ websites
Regular strategy reviews for all accounts, according to a schedule agreed with the Management
Situational leadership to handle sudden challenges proactively
المهارات
Must Haves
10+ years of digital marketing experience, in different areas
3+ years of digital marketing strategy experience
Degree in Computer science or related
MUST have experience in paid social media planning and management
Ability to execute large and small digital and social media campaigns from concept to execution
Result driven lead generation for e-commerce
Ability to energize and inspire internal teams about the importance of digital opportunities
Ability to stay up-to-date with the latest trends and changes in UI/UX, SEO, paid media and inbound marketing.
Show proven skills in identifying digital opportunities
Thrive in a fast-paced collaborative work environment
Experience defining content KPIs and measurement
Deep understanding of how digital content moves through today’s media landscape and define relevant and impactful strategies
Experienced in SEO knowledge and Social media marketing savvy
At ease managing multiple projects, setting stakeholder expectations, deliverables, deadlines, details and relationships at the same time.
Should be excellent in presentation skills. .
Exhibits passion and proactive energy for new and emerging social media platforms, promotional tools and solutions
Organized thinker presentation
Candidates should have experience with four (4) or more following solutions:
Web Analytics
Search Engine Marketing
Display Marketing
Some WordPress knowledge
Google Analytics (GAIQ desirable)
Google Search Console
SEMrush
Majestic SEO
And the following skills:
Keyword research
Ecommerce SEO
Backlink analysis
Content optimization
SEO Audits
Local SEO (helpful)
Citation building (helpful)
Nice to Haves
Existing contacts and relationships with others who have digital marketing and industry-related expertise
Experience with mid to large scale digital implementations
Ability to manage ambiguity and successfully navigate large organizations
Experience developing and contributing to the development of digital assets (such as infographics, power pages, video, etc. for link acquisition)
Experience with Email Marketing, Social Media Marketing, Referral Marketing, Content Optimization, and Marketing Automation
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة الإعلان
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي تكنولوجيا المعلومات
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني إدارة
عدد سنوات الخبرة الحد الأدنى: 8
منطقة الإقامة الإمارات العربية المتحدة
الشهادة بكالوريوس/ دبلوم عالي
العمر الحد الأدنى: 32
https://www.bayt.com/ar/uae/jobs/digital-marketing-strategist-4459934/
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