الوصف الوظيفي
Your Role: Generate B2B Qualified Leads for the Sales & AM team. Planning, setting up, executing & optimizing all digital marketing campaigns; through email, social media, search, and display to achieve set lead generation and engagement KPIs. Manage & update the website and target pages to increase organic traffic & improve SERP. Support brand-building activities, new customer acquisition, engagement, and retention leveraging content through display, video, mobile & email. Media buying, engagement with a creative agency in designing & production of Ads for Digital Media. Measuring and reporting on the performance of all digital marketing campaigns against KPIs using Web tools - Google Analytics, SEMrush & Search Console. Manage marketing department’s P&L;& ensure all forecasted budgets are adhered to. Reduce Cost per lead & achieve higher ROAS. Overall UI/UX execution. Capturing User flow & monitoring the behaviour & data pattern. Working with cross-functional departments within the company to improve standards & efficiency of digital communications. Create & maintain a database of the customer to target them with Online/Mobile campaigns. Knowledge of page optimization strategies. Including Technical & On/Off-page activities. Working Knowledge of Tag Manager, Data Studio, Structured Data Implementation.
المهارات
Must Have: 8+ years of experience relevant experience. MBA or bachelor’s degree in marketing.
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة الاستعانة بالمصادر الخارجية للموارد البشرية
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة 1
المرشح المفضل
المستوى المهني متوسط الخبرة
عدد سنوات الخبرة الحد الأدنى: 8 الحد الأقصى: 15
https://www.bayt.com/ar/uae/jobs/senior-marketing-manager-4358184/