Social Media Manager
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الوصف الوظيفي Job Purpose * Lead the social media strategy, content planning and community management for ATM’s social media presence on Instagram & Facebook * Manage, strategize and plan social media campaigns * Collaborate across functions to deliver effective content marketing strategy and editorial plans * Accountable for all the content initiatives to drive traffic, engagement that deliver on the brand platform * Monitor performance KPI’s * Manage, coach, mentor and grow a team of social media executives * Implement an effective social media function (guideline and policies) * Source and edit in-showroom images and videos to be included as part of social media page * Work closely with Senior Digital Marketing Manager to implement crisis management protocol for social channels. Ensure the framework is followed when necessary. * Work closely with Sales and After Sales teams to define response flows for customer queries through social channels * Engage with existing and potential customers through social communications * Run and manage the support of third party agencies social media campaigns and all social media activities * Liaise as necessary with translators to ensure content in translated effectively * Graduate Degree in the field of Computer Science or Digital Media * Minimum five years of experience * Must be able to prioritize a demanding workload and tight timelines * Good written and verbal communication skills * Exhibit a professional ‘can-do’ attitude * Ability and willingness to proactively research and/or solve issues * Experience in creating ‘social’ content appropriate to different platform dynamics and formats * Flexibility and the ability to adapt quickly to changing situations * Experience in luxury or premium goods an advantage * Strong organizational & planning skills * Excellent communication and negotiation skills * Strong written and oral skills * Ability to support large organizations * Ability to work well under pressure * Strong at social perceptiveness * Strong analytical skills * Proficiency in Social Bakers, Meltwater and Sprout Social an advantage * Experience in managing social media agencies المهارات تفاصيل الوظيفة |
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