الوصف الوظيفي
Our client:
A name of repute in Global Automotive industry and amongst Top 3 Car Brands / Manufacturers globally.
Your role:
You will be responsible for developing the LCV Business Unit Strategy within Africa, Middle East and India region. You will lead the Commercial Vehicles action plans, execute the LCV brand strategy including product positioning, pricing and global promise, develop marketing programs cross functionally with sales and aftersales to build brand value, launch new product, customer engagement through digital platform, development of LCV website, CRM and support local marketing. You will be the one responsible for complete MARKET STRATEGY ensuring stable growth in volumes, revenue and profitability, defining customer and competitor targets, developing quarterly: customer offers (combining finance, service, and accessories) ATL & BTL communication, CRM and assessing risk and opportunities vs Business Plans / propose & implement countermeasures with regions. The role reports into the General Manager of Commercial Vehicles Business Unit.
المهارات
Must have:
The incumbent must have minimum 5-8 years of experience in automotive industry specifically in Commercial Vehicles.
Experience in managing all marketing tools across price, promotion and product.
Strong project management skills in managing product and pricing
Knowledge of GCC & Africa, markets in Retail, Fleet and Broker channels
Fluency in English + Arabic will be an advantage
تفاصيل الوظيفة
منطقة الوظيفة دبي, الإمارات العربية المتحدة
قطاع الشركة الموارد البشريّة
طبيعة عمل الشركة صاحب عمل (القطاع الخاص)
الدور الوظيفي التسويق والعلاقات العامة
نوع التوظيف دوام كامل
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد
الرقم المرجعي للوظيفة JB3828139
المرشح المفضل
المستوى المهني إدارة
https://www.bayt.com/ar/uae/jobs/marketing-manager-commercial-vehicles-3828139/
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