Marketing Executive - Fixed Term (6m)

الوصف الوظيفي

JOB TITLE ALS – Marketing Executive - Temporary (6m)

REPORTING TO Senior Marketing & Communications Executive

LOCATION Dubai

MAIN PURPOSE

The Marketing Executive is responsible for the adaptation and deployment of A. Lange & Soehne’ s Retail marketing, CRM & Events strategy in the market, under the supervision of the regional Marketing & Communications lead.  He/she will support the operational implementation in order to develop the business by increasing client acquisition and loyalty in a multi-channel environment. He/She is also responsible of implementing the marketing activities in the retail network, in full coordination with management.

KEY RESPONSIBILITIES

BOUTIQUE RENOVATOIN & CONSTRUCTION

Responsible for the Retail Capex control, construction, and fit-out implementation of the retail network (Internal), including the coordination with all parties (HQ/Richemont Dubai/ Consultant firm / Contractor)
Support new openings with initial equipment shipping and installation if required

TRADE & RETAIL MARKETING:

Liaise with boutiques on effective visual merchandising (VM) implementation in line with HQ guidelines and local market specificities
Ensure consistency in the implementation of VM across the retail network
Execute the annual purchase order of VM material, giveaways etc. in liaison with line manager and HQ
Set-up of system of giveaway allocation to external retail boutiques

CRM:

Database segment activities:

Responsible for the CRM and iCM support to retail network
Develop and coordinate all relational programs (acquisition, recruitment, loyalty) on customer segment basis and ensure implementation in the market
Develop and coordinate client action plans for transversal functions: profiling clients, segmentation, and criteria definition for event invitation, mailing and emailing campaigns
In charge of iCM-system operations in collaboration with boutiques and HQ
Measure and communicate performance results to line manager by monthly emailing report, campaign monitoring, best practices etc.

SELL-OUT EVENTS:

Retail & Wholesale:

Planning and implementation of local events & exhibitions according to yearly strategy
Organize SIHH related media activities and logistics
Propose ideas for event production, presentation formats & venues
Coordinate with multi-level parties
Prepare briefs to suppliers, negotiate quotes, control of quality of deliverables and follow-up on completion or delivery of assigned jobs as per the deadlines
Liaise with HQ Marketing team for information, artworks or images necessary for creation
Liaise with line manager on construction/installation phases (monitor quality & progress of work), Free Zone team & other suppliers for the transfer of furniture & events related inventory between event and final destination
Coordination & follow up on obtaining permits from various organizations (authorities, facilities etc.) to ensure event installation as per set time frame
Apply Richemont Security guidelines and ensure event is set and organized according to group procedures
Follow-up with suppliers on invoices related to specific jobs

JOB PROFILE:

Bachelors in Marketing, Events, Business Administration or any related field
Minimum 4 years marketing experience in Retail operations & boutique construction, Events & CRM projects, preferably in luxury industry
Excellent communication skills
Fluent in both written and spoken English

TECHNICAL SKILLS:

Displays a clear understanding of the Middle Eastern market and its network
Dynamic personality and detail oriented
Ability to build relationship with clients and partners of different cultures and backgrounds
Good time management: must have the ability to work to deadlines and adapt to changes at any stage throughout a project
Follows policies and procedures

PERSONAL SKILLS:

Flexibility to travel frequently

Strong interpersonal, negotiation and communication skills

Creativity, positive and enthusiastic attitude, outgoing approach

Proactive, dynamic and solution oriented

تفاصيل الوظيفة
منطقة الوظيفة الإمارات العربية المتحدة
قطاع الشركة خدمات الدعم التجاري الأخرى
طبيعة عمل الشركة غير محدد
نوع التوظيف غير محدد
الراتب الشهري غير محدد
عدد الوظائف الشاغرة غير محدد

https://www.bayt.com/ar/uae/jobs/marketing-executive-fixed-term-6m-64414687/